BEST SMALL BUSINESS

THE INDEPENDENT BUSINESS OWNER BOOM

Most employees are brainwashed to pursue the daily grind and climb the corporate ladder – only to find that the ladder is leaning against the wrong wall. And, as satirical comedienne Lily Tomlin once cracked, "The trouble with the rat race is that even if you win, you’re still a rat."

For millions of people, it’s time to get off the ladder and quit the rat race.

There are hundreds of home-based business opportunities. Every 11 seconds, somebody new starts a home-based business – that’s 50,000 a week! Of those who already own home businesses, 81% say they like the freedom and having control over their own destiny.

There are 4 main options. The key is to find an opportunity that suits your goals and which can be highly profitable.

• Self-Employment or Stand-Alone Business
  To launch your own stand-alone business, you must offer either your own unique skills, perhaps as a consultant, or a unique product or service that meets an unmet customer need or fills a niche. But there are few such opportunities and you need a broad set of skills to run your own business effectively.
• Become an Affiliate
  You can become an affiliate for online companies such as Amazon or eBay. In Amazon’s case, you can feed customers from your website to theirs, earning a commission on any subsequent sales made by Amazon to those click-through customers.
• Become a Franchisee
  You could buy and manage a franchise outlet. Franchising is big business and the best franchise opportunities require a lot of upfront capital. The returns can be very high if you acquire a big outlet, and you can become very wealthy. But a McDonald’s franchise can cost $1 million for a single store. The market also is becoming saturated in North America and growth is slow except for new franchise concepts.
• Network or Multi-Level Marketing (MLM)
  In my view, MLM is by far the best home-based business opportunity for the vast majority of people. It offers a proven model that needs little or no capital, you can decide how much time to invest, and yet you have a duplicable franchise-like business that you can grow. Running an MLM e-business is not onerous. Start-up costs are low, you have no employees to manage or pay, you have no inventory to manage, and no office overhead – in fact the cost of your home office may be a tax deduction.

MLM is for "business builders" who see it as not just a source of income but a vehicle for creating value – that is, wealth. A true "business builder" will generate more income and wealth than an "income producer." They do this by leveraging the time and energy of others on a team that focuses more on marketing and business building than simply on sales. All you need is a laptop and a dream.

The best and fastest-growing network marketing opportunity is Gano Excel "healthy coffee" — a simply brilliant product idea, and an easy business. Run from a laptop, it is true e-commerce, with no must-attend meetings, no "tools" to buy, no "plan" to show. This business is so outstanding that I own a Gano franchise. Check out www.Cafe-Gano.net and get your healthy coffee franchise!